TikTok allured users with its short-video format and has fought for its place among the top-tier platforms. Its biggest anchorage is that it has captured the attention and interests of Generation Z, a section of the population whose lives are significantly influenced by social media.
![](https://static.wixstatic.com/media/111b04_403defec9b2a442094e5173ba2d8e940~mv2.png/v1/fill/w_60,h_40,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/111b04_403defec9b2a442094e5173ba2d8e940~mv2.png)