Over 60% of Streaming Free-Trial Abusers Are Under 45, Call Themselves ‘Nerds’

Everyone loves a free trial, but they are obviously intended to encourage customers to eventually pay for the service that they are sampling. However, some savvy cord-cutters see these free trials as paths to long-term “complimentary” content and understanding these trial-abusers can help streaming services stave off losses and retain viewer engagement, according to data AI-based research company Helixa

https://thestreamable.com/news/over-60-percent-of-streaming-free-trial-abusers-are-under-45-call-themselves-nerds