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Live TV Streaming Services Are Not the Alternative to Cable that Many Believe

A In news that surprises no one, cable and satellite companies continue to shed subscribers like crazy. While some of those linear video services hope a pseudo-streaming option such as live TV streaming services, also known as virtual multichannel video programming distributors (vMVPDs) will fill in the gap, research by MoffetNathanson suggest that they’re barking up the wrong tree.

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